Description

Details
John Frieda Violet Crush Purple Shampoo kisses brassiness goodbye in as little as one wash. This intense formula by Kao USA cleanses while instantly neutralizes brassy tones for fresh and brighter hair. Deposits crushed violet pigments into blonde hair to counter-act yellow tones to make color-treated or highlighted blonde hair appear cooler and brighter in as little as one use. Satisfaction Guaranteed. Limitations may apply.

Ingredients
Water, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Glycol Distearate, Sodium Chloride, Cocamide Mea, Fragrance, Lactic Acid, Dimethyl Isosorbide, Cocamidopropyl Betaine, Malic Acid, Cetyl Alcohol, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Disodium Edta, Glycine, Benzophenone-4, Ethylhexyl Methoxycinnamate, Sodium Xylenesulfonate, Methylchloroisothiazolinone, Methylisothiazolinone, Blue 1, Ext. Violet 2

Directions
Directions: Gently massage into wet hair, lather & rinse well. For more intense results, and to fight stubborn brassiness, leave shampoo on hair 2-3 mins. Use daily until desired color result is achieved. To maintain those results, alternate with your regular shampoo as needed. For best results, follow with Violet Crush Conditioner. Rinse hands immediately after applying shampoo to hair.

Warnings
Caution: avoid contact with fabrics & household surfaces to prevent staining. If contact occurs, clean immediately. Use towel to protect clothing & fabrics from wet hair. For external use only. Do not apply to a sensitive, irritated or damaged scalp. Discontinue use if rash or irritation occurs. Avoid eye contact. If contact occurs, rinse thoroughly with water. Keep out of reach of children.